Microsoft Corporation (NASDAQ:MSFT) is planning to walk Google’s way by introducing its own request form on Bing, similar to what Google Inc (NASDAQ:GOOG) had introduced. The European court had ordered that users have a right to be forgotten from the Internet search engines.
Microsoft is also planning a form for the individuals, who want the individual links to be removed from the Bing search engine. “Developing an appropriate system is taking us some time,” the company said in a statement on Wednesday. “We expect to launch a form through which users can make requests soon.”
Search engines like Bing, Ask.com and other platforms, where traffic is relatively less, are also under the ambit of the court order. As per the ruling, the individuals can ask the search engines to delink their personal information, which is deemed to be “inadequate, irrelevant or no longer relevant.”
Microsoft Corporation (NASDAQ MSFT): Right to be Forgotten
As of now, no date has been set for the release of forms. Microsoft requires consent from Yahoo, which also depends on the Bing search engine for its search services. Thereafter the date for form release can be set.
Google has been the epicenter, till now, as after the May 13th ruling, the search engine giant has gone through most of the action and reactions. As of now, Google has received more than 70,000 requests to pull down the material. In comparison, Microsoft has received fewer requests. However, receiving a handful of request does not imply that only Google has to abide by the rule.
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Microsoft Corporation (NASDAQ MSFT) Business News
After the European Court’s ruling, Microsoft’s form is expected to be similar to Google’s, which requires users to submit links desired for removal, reasoning, and photo identification. European court did not say anything about the methods that the companies can use. Microsoft will be at advantage as it has already seen the challenges faced by Google in getting its form correct.
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