In an important development which should have long term implications for the Google stock, Google Inc (NASDAQ:GOOG) recently joined forces with a high-end fashion designer DVF to create a line of stylish Google Glass devices. Google Designers for the device teamed up with legendary fashion designer Diane von Furstenberg to create high fashion frames for Google Glass.
There will be a total of five new frames in eight shades to choose from in the new collection. The stylish frames will be available through Net-a-porter and the Google Glass store. The fashion frames will be available very soon.
Google Glass is an exciting device that brings the internet right in front of the user. It allows users to literally integrate the internet with day-to-day living. Users can utilize Google Inc (NASDAQ GOOG) Glass during exercise, travel or just everyday life. Google Glass offers a variety of applications to help users get the most out of the device.
Google Inc (NASDAQ GOOG) News: Google Glass
The Diane von Furstenberg frames leave the Google Glass hardware unchanged and, not surprisingly, costs more at $1,620. The regular Google Glass frames retail for just $1,500. If Google Inc (NASDAQ GOOG) wants to expand Google Glass beyond the tech savvy group, the company will need to find ways to appeal to other groups. The partnership with DVF is obviously designed to appeal to the fashion conscious consumer.
Although this will be the first Google Glass partnership with a high-end designer, it isn’t be the first time the tech company has collaborated with a fashion brand. The company previously collaborated with Luxoticca to create Oakley and Ray-Ban frames for Google Glass.
[grabpress_video guid=474922827d913bdbeaded8966322853d698c7218 embed_id=2151917]
Google Inc Financial News (NASDAQ:GOOG)
Google has big dreams for Glass. The tech giant hopes to see the new device adopted in a variety of sectors, including the medical industry. A recent report from New York Times talked about how one physician uses Glass during work. Google Glass certainly seems to have the potential and Google is rightly backing their product with these ventures.
Thanks for visiting the TechNews.org website. Be sure to catch all Google Inc (Nasdaq:GOOG) financial news, bookmark us and check all the videos and news articles regarding the Google stock.